TMC Produce
Tomato Management Company
Overview
I built the TMC Produce website to turn a complex B2B produce operation into a clearer, more credible digital presence. The company needed a site that could communicate sourcing, quality control, logistics, documentation, freight support, private labeling, and market knowledge without overwhelming buyers.
For a B2B produce business, the website has to create confidence quickly. Buyers need to know the company understands the product, the load, the timing, the documentation, and the risk.
Positioning the operation
I structured the site around the questions a serious buyer would ask: what can you source, how do you manage quality, how do you support freight, what documentation can you provide, and who do I contact when timing matters?
I also added a more polished visual system, modern layout, and 3D animation to help the company feel current without making the site feel decorative or disconnected from the actual operation.
Buyer confidence and lead generation
The site is built to support credibility before a sales conversation starts. I wanted buyers to see a company that understands sourcing, loading, private labeling, market forecasting, and the practical details that make produce buying work.
The result is a B2B website that does more than list services. It explains how the business operates, makes the team easier to contact, and gives buyers a reason to trust the company before the first call.
Capabilities demonstrated
- I translated a complex B2B operation into a clear web experience.
- I designed the site around buyer confidence and lead generation.
- I communicated sourcing, quality control, freight support, documentation, private labeling, and market forecasting.
- I paired polished visuals with practical business information.